---
title: "Product tag"
url: "https://support.acendy.com/en/article/new-article-519cbf21-c258-4a95-ba9e-73e964374e51"
language: "en"
last_updated: "2026-02-05T09:36:53.751Z"
---

# Product tag

This article explains what product tags are, how to activate them on products, and which tags are available in Acendy – including what they are used for and when they are relevant.

## What is a product tag?

Product tags are used to modify a product, how it functions, or to enable specific features on the product in the system.

Examples of use:

-   create gift cards
-   add ribbons to product boxes
-   exclude specific shipping methods
-   enable subscription solutions

## How to activate a product tag

1.  Go to **Products → Products** and open the product you want to edit
2.  Click on **Tags** in the left sidebar
3.  Activate the desired tag:
4.  -   switch (off/on), or
    -   input field if the tag requires a value
5.  Save the product

## Adding new tags

Available tags are managed by Acendy.

-   New tags must be added and configured by an Acendy employee
-   Missing a tag? Contact **customer service**

## Available product tags

### Gift card (giftcard)

Used to create gift cards in Acendy.

1.  Create a regular product
2.  Enter name, description, and image
3.  Activate the tag **giftcard**

**Read more in the help article about gift cards.**

### Klarna subscription (abb)

Used if you use **Klarna Subscription**

-   The tag **abb** must be added to the product for the subscription solution to work

**Read more about Klarna subscription.**

### Custom ribbon (custom\_ribbon)

Allows you to display a ribbon on product boxes, for example *New*Bestseller *or* Sale

1.  Activate the tag **custom\_ribbon**
2.  Enter the desired text as value

### Exclude shipping methods (exclude\_shipping\_option)

Used to prevent certain shipping methods from being selected if the product is in the shopping cart.

1.  Enter **the shipping method's ID** in the tag's data field
2.  The shipping method's ID can be found in **shipping administration** in the control panel

**Multiple shipping methods:**

-   Enter multiple IDs, comma-separated
-   Example:  
    bringipostkassen,mystorehomesmall,bringservicepakke

![](https://cdn-assets.productfruits.com/2d8defa6-5d17-4653-add3-7c581bb86911)